Today, we're very excited to announce we have secured our first official device partner. (That means having a smart meter installed by your utility is no longer a prerequisite for using Google PowerMeter!) For the last several months, a few hundred Google employees have been testing a number of in-home electricity monitoring devices. Those of us lucky enough to have one of these devices installed in our homes experienced first-hand how access to high-resolution energy use information drives meaningful behavior change (PDF). So we set out to make that data easier for everyone to access and understand by sending the collected data to our Google PowerMeter software.
The TED 5000 from Energy Inc. is an energy monitor that measures electricity usage in real-time (TED stands for "The Energy Detective"). As of today, we're pleased to announce that anyone in North America can purchase and install the TED 5000 and see personal home energy data using our free software tool, Google PowerMeter, from anywhere you can access the web including through iGoogle for mobile phones. (If you already have a TED 5000, you can download a free firmware upgrade to enable this functionality.)
Combined with Google PowerMeter, the TED 5000 device can help you understand your electricity usage to save energy and money. Energy Inc. is just our first device partner and if you are working for a company that manufactures energy monitors, we'd like to hear from you. Stay tuned for more!
Monday, October 5, 2009
Google PowerMeter's first device partner
Fast, simple and now stylish: Google Chrome with Artist Themes
We're always keen to share updates about our browser Google Chrome. This past month, we launched a new stable release with speed improvements and updates to key features, as well as a little something extra to make your browser pop: themes. Today, we're excited to build on this initial splash of color. We invited leading artists, architects, musicians, illustrators, filmmakers and fashion and interior designers from around the globe to create artwork for an unusual canvas: the modern web browser. The result? Artist Themes for Google Chrome, a fusion of art and technology, with a hundred Artist Themes that we hope will enrich and personalize your web browsing experience.
We're honored to have had the opportunity to work with artists including Jeff Koons, Jenny Holzer, Karim Rashid, Jonathan Adler, Oscar de la Renta, Anita Kunz, Tom Sachs, Kate Spade, Donna Karan, Kid Robot, Casey Reas, Dolce & Gabbana, Michael Graves, Todd Oldham, Yann Arthus-Bertrand and Mariah Carey (and that's just to name a few!). We would like to extend our thanks to all the artists for lending their vision, imagination and hard work to this collaboration.
For a behind-the-scenes look at one illustrator's unique creative process, check out the Google Chrome Blog. And for a preview of these themes, here's a video flipbook we've compiled to showcase some of the artistry behind this project:
If you haven't tried Google Chrome recently, download the latest version and give the Artist Themes a whirl. If you're already using Google Chrome, check out the themes gallery and try on your favorite Artist Themes.
AdSense for Mobile optimized for high-end phones
High-end mobile phones, like iPhone, Android-powered devices and the Palm Pre , continue to grow — Gartner estimates that global sales of smartphones will soar by 27% in 2009, to 177 million units. Naturally, as a result more and more people are browsing the web on the go.
Because these devices offer a browsing experience that is similar to desktop computers, advertising on smartphones is a natural extension for any AdWords campaign. However, it's not always been easy for advertisers to reach people on smartphones. That's why we're investing in new high-end mobile advertising products such as our search ad options for high-end phones and AdSense for mobile applications. We hope to make advertising on high-end mobile devices as intuitive, effective and user-friendly as our existing AdWords tools.
Today, we're excited to announce a new feature for our AdSense mobile publishers that enables them to serve text and image ads on their sites — specifically on these high-end smartphones. This helps mobile publishers earn revenue and fund more mobile-specific sites and web content.
New features like this help to nurture the smartphone ecosystem by encouraging the creation of more mobile content and by helping advertisers to grow their businesses by reaching new audiences. Our users' experience is also improved, with increasingly relevant and device-optimized mobile ads that load faster and fit better on small screens.
For more info about this feature, check out the Inside AdSense Blog.